Jobs Promotions and Outreach Coordinator - Conservation


$23.24 - $28.85/hour


Hitchcock Nature Center; 27792 Ski Hill Loop, Honey Creek

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Responsible for developing and executing a marketing and communications framework that promotes and increases the reach of Pottawattamie Conservation’s mission and values, its staff, and community services, and for assisting with various aspects of the operations of Loess Hills Lodge at Hitchcock Nature Center and other departmental operations. Work should be performed under but with limited supervision of the Conservation Director and Operations Supervisor.

Essential Functions

Assume primary responsibility of communications and promotional support for all Pottawattamie Conservation parks, facilities, amenities, and operations.

Promote the advancement and awareness of Pottawattamie Conservation’s mission and goals to the public through adventive, social, and traditional forms of media.

Actively pursue existing, new, and unique promotional methods of encouraging members of the public to visit parks, join park membership program, attend educational programs.


Work closely with staff to promote existing, new, and upcoming Pottawattamie Conservation events, programs, and facilities.

Provide and execute promotional and communications support for the Pottawattamie Conservation Foundation’s mission and goals.

Initialize, develop, and leverage working relationships with strategic partners including representatives of local media, the travel/tourism industry, area outdoor recreation vendors, and conservation partners. 

With support from the Environmental Education staff, assume primary responsibility for the design and publication of all social media content and the maintenance of all social media accounts.

Document in the field, promote, and communicate the purpose and need of field activities performed by Conservation staff including the Natural Areas Management program, Environmental Education program, and Park Rangers.

Responsible for maintaining a unique, interesting, and relevant social media presence for Pottawattamie Conservation.

Understand and translate website analytics in oral and written reports.

Prepare and effectively present, either in writing or verbally, monthly reports documenting activities and progress made.

Develop and distribute all necessary press releases to adequately promote Pottawattamie Conservation and Pottawattamie Conservation Foundation activities. 

Develop new and creative ways to promote Pottawattamie Conservation’s mission, goals, and public services through traditional and novel forms of communication/marketing and community relationships.

Update and maintain all aspects of the Pottawattamie Conservation and Pottawattamie Conservation Foundation websites. 

Stay up-to-date on and utilize the latest adventive, social, and traditional media marketing trends and strategies.

Assist Environmental Education program with the design, layout, and quality control of education publications, such as brochures, blog posts, signs, and posters.

Assume primary responsibility for the development and distribution of press releases, blog posts, and monthly newsletter.

Maintain list of traditional and social media contacts.

Assist Volunteer and Facility Coordinator with physical and virtual promotion of current and upcoming procedures and policies that affect the public at the Loess Hills Lodge. 

Assist with staffing visitor services desk at Hitchcock Nature Center to serve as ambassador of mission by greeting visitors, answering phones, monitoring materials (e.g. brochure rack stocked, equipment check-out, such as snowshoes, GPS units, etc.).

Assist Volunteer and Facility Coordinator and Loess Hills Lodge staff with completing daily tasks on visitor services checklist when volunteers are not present, including spot cleaning of exhibits and entry area, overseeing Curiosity Cove regularly and monitoring restrooms.

Assist with new projects and perform other tasks as assigned by the Operations Supervisor and Executive Director.

Essential Knowledge, Experience, and Ability

Duties require the ability to tolerate an indoor and outdoor work environment that includes contact with dirt, dust, sun exposure, hot and cold environments, and conditions where ambient noise levels are high (e.g. near operating chainsaws, brush cutters, and heavy machinery).  An incumbent must have the ability to frequently lift, push, pull and/or carry equipment, supplies and other materials weighing up to 10 lbs., and to occasionally lift, push, pull and/or carry equipment, supplies and other materials weighing up to 25 lbs. An incumbent must also possess the hand-eye coordination and manual dexterity necessary to use hands and arms to reach, finger, handle, grasp, and feel, and operate the following: vehicles, computers, and any other pieces of equipment that are used to perform the essential functions of the job.

Attendance at work is an essential function of this position.  Work is generally performed at Hitchcock Nature Center; however incumbent will be expected at times to follow and document the field activities of Conservation staff occurring at any Pottawattamie County parks and habitat areas.  This person may have to assist with outdoor programs.  Documentation of outdoor activities and assisting with outdoor activities may require considerable hiking over uneven and/or steep ground.  An incumbent must also have the ability to transport themselves to and from various locations throughout the county parks and surrounding jurisdictions. 

Work hours may occasionally be required before or after business hours and on weekends. Vision abilities, correctable to normal ranges, include close vision, distance vision, peripheral vision, depth perception and the ability to adjust focus. Communication abilities include the ability to talk and hear within normal ranges.

Essential Education, Certification, and/or Licenses

Minimum Qualifications

Bachelor’s degree in marketing, public relations, journalism, graphic design, or related field highly preferred.  Two-year degree plus work experience in related field may also qualify.  Prior experience with customer service, media management, website maintenance, social media marketing, copywriting and editing, graphic design will be preferred.  

Special Qualifications

Obtain State of Iowa CPR and First Aid Certification within 6 months of hire.

Valid driver's license.

For me, it is the satisfaction of helping the community, and providing service both here and in Eastern Pottawattamie County at the Avoca Courthouse.

Lea, Treasurer
43 Years with Pottawattamie County